8 Great Mobile Marketing Ideas

"Mobile is an exciting new frontier in marketing, providing a meaningful way to reach the right person at the right time with the right offer or message...the potential for instant access to customers anywhere, anytime. It means a new communication channel for increasing response rates to marketing campaigns."

Read article here
http://australianbusinessmarketingservices.businesscatalyst.com/_blog/Marketing_Success_Blog/post/8_Great_mobile_marketing_ideas

The 16 Most Important Social Media Updates of 2012

by Rachel Sprung

In the last 11 months, there have been tons of updates to our favorite social networks, several of which were extremely relevant for marketers and business owners.

Read these social media updates here
http://blog.hubspot.com/blog/tabid/6307/bid/33859/The-16-Most-Important-Social-Media-Updates-of-2012.aspx/?utm_medium=social&utm_source=facebook&utm_campaign=facebookphoto

5 Advanced Social Media Marketing Strategies for Small Businesses

by Samir Balwani

Social media marketing and the businesses that utilize it have become more sophisticated. More small businesses are beginning to understand how to best leverage online tools to build a community and recognize that engagement and interaction are the foundations of social marketing, but most don’t know what’s next.

Read article here
http://mashable.com/2009/09/30/small-business-strategies

5 Big Advantages to Social Marketing

By you and me

Social marketing, a new-ish Internet marketing tool, can be a great asset if used properly. The beneficial effects of social marketing for a business can be tremendous, but one must remember that it must be used in the most efficient way possible.

Read article here
http://hubpages.com/hub/5-Big-Advantages-to-Social-Marketing