Tuesday, June 28, 2011

Five Steps for Giving Productive Feedback

by Scott Halford

"While giving and receiving feedback can be a delicate process, there's no doubting its value in helping to identify issues and solve them. Business owners should manage feedback in a positive way so that it can do what it's intended to do: Help improve and grow your business..."

Read article here
http://www.entrepreneur.com/article/219437

Monday, June 27, 2011

Is Tradeshow Marketing Dead? 12 Tips to Resuscitate a Classic Lead-Gen Tactic

by Bob Hebeisen

In this article, you'll learn...
* 12 steps to getting results from your next tradeshow
* How to effectively plan and execute your tradeshow strategy at each stage

Read article here
http://www.marketingprofs.com/articles/2011/5301/is-tradeshow-marketing-dead-12-tips-to-resuscitate-a-classic-lead-gen-tactic?adref=nlt062311

Tuesday, June 21, 2011

Facebook for Business Market Research

by Debra Zimmer

You see, it all started while I was teaching the social media segment of my Be Found Bootcamp. I turned to my husband and said "this is all changing so quickly, I can't keep up with all of it. Facebook alone has gotten so huge! It's become such a great resource for small business owners to reach their customers."

Read her post here
http://bestfreemarketingtips.com/2011/04/social-media/facebook/facebook-business-market-research

Sunday, June 19, 2011

6 Reasons You Need a Mobile Strategy

Let's face it. Mobile devices have drastically shifted the online landscape to the point that in 2010 more than 50 percent of all Internet access was being done via handhelds of some sort.

View post slide show here
http://www.inc.com/ss/6-reasons-why-you-need-a-mobile-strategy?utm_source=running-a-business&utm_medium=email&utm_campaign=incid37962week24#0

Thursday, June 16, 2011

Seven Tips for Building Customer Loyalty

by Micah Solomon

Loyal customers can be an important driver of sustainable business growth. They're usually much less price-sensitive, can be nearly immune to competitive entreaties, and can become a powerful marketing arm, going out of their way to promote and defend your company online and off -- for free.

Read tips here
http://www.entrepreneur.com/article/219475

Friday, June 10, 2011

How to Narrow Your Target Market

by Tim Donnelly

The process of finding a target market and narrowing your company's focus to appeal to it directly often trips up new businesses, who find it difficult to turn down business opportunities when they arise.

Read article here
http://www.inc.com/guides/201104/how-to-narrow-your-target-market.html?partner=newsletter_Success

Monday, June 6, 2011

26 Internet Marketing Mistakes Commonly Made Online

Posted by Revenue Gal

"Below is a list of 26 internet marketing mistakes commonly made online. I’ve broke them up into separate topics for easier reading so that you can pick and choose which sections to read…as I know your time is valuable."

Read her compiled list here
http://mommyrevenue.com/index.php/2011/04/29/26-marketing-mistakes-that-are-commonly-made-online