Social Media Hype! Don’t believe all that you read

by Robin Reeve

"How many of us are seeing the trends on Facebook, Twitter, Google+, Youtube, Linked, Pinterest, Blogger, Flikr, Tumblr, Digg, Myspace, Buzz, Rippln, etc… (Did I get them all?) and tried to understand each of their importance?...I can tell you from experience, from someone who has authored posts, blogs, websites and many many businesses online that Social Media is an absolute must...."

Read article here -
http://www.projecteve.com/social-media-hype-dont-believe-all-that-you-read/?utm_content=buffer644af&utm_source=buffer&utm_medium=twitter&utm_campaign=Buffer

Building Links And Ranking In Google

by Mark Mason

"Everyone wants to talk about how to beat the Google ranking algorithm. And if you are a professional search engine optimizer (SEO), that is a lot of fun to talk about. In fact, the guys over at SEOmoz recently wrote a great post about their study on Google ranking algorithm..."

Continue reading article here
http://www.latenightim.com/building-links-and-ranking-in-google

Don’t Make Customers Pay For Your Digital Marketing Mistakes

by Jennifer Shaheen

"When your customer searches for your company and they find empty social media profiles, pages full of spam, and incorrect contact information, they’re not accomplishing what they set out to do. Don’t make your customers pay for your digital marketing mistakes. Luckily, many of the most common digital marketing mistakes are actually relatively easy to fix. And here’s how..."

Read article here
http://smallbiztrends.com/2013/02/digital-marketing-mistakes.html

4 Ways to Block Brand Competition

by Gabrielle Blue

Is your company's brand unique, innovative, and rock-solid enough to not only capture and hold customer loyalty, but also to dominate the market by knocking out the competition? It takes a lot more than a good product to ensure customer loyalty—and even more to maintain a competitive edge in the marketplace. Consumers today associate with a product or service through their connection with a company's brand.

Read article here
http://www.inc.com/guides/201102/how-to-attain-successful-brand-relevance-competition.html?partner=newsletter_Success

10 Personal Branding Trends for 2013

Posted by William Arruda

At the end of each year, I predict what personal branding trends will be valuable to career-minded marketers in the coming year. In writing this article, I continue the series with much enthusiasm, because many exciting changes are afoot that will simplify building your brand in 2013.

Part 1:Topics - Curation, Customization, Mobile, People and Pictures

Read more here
http://www.marketingprofs.com/articles/2013/9886/personal-branding-trends-for-2013-part-1

Part 2:Topics - QR codes, Timeline, Teams, Validation and Video

Read more here
http://www.marketingprofs.com/articles/2013/9941/10-personal-branding-trends-for-2013-part-2

The 7 Ps of Customer Retention Marketing

by Karl Wirth

When we think of marketing, we often think of Marketing's efforts to acquire customers. The world, however, is moving toward relationship-based business, including subscription services and subscription commerce—but also most other business.

Read article here
http://www.marketingprofs.com/articles/2012/8882/the-7-ps-of-customer-retention-marketing?adref=nlt091112

15 Ways to Boost Your Sales, Traffic and Productivity

Posted on March 4, 2011 by RevenueGal

This has been a super busy week — but I had so much fun working on this week’s post. I wanted to share some valuable tips that will help you with your online business. After all, most of us struggle with productivity and all of us could use extra traffic and sales — right!?!

Read article here
http://mommyrevenue.com/index.php/2011/03/04/15-ways-to-boost-your-sales-traffic-and-productivity/#axzz25v9Stsky

Make a Cold Call That Works: 4 Steps to Prepare

by Geoffrey James

Cold calling is difficult, especially when you're calling "out of the blue." Even if you're selling something that could massively improve a customer's life, save money, and help build his or her business, most people prefer to drive their own buying process.

Read tips here
http://www.inc.com/geoffrey-james/make-a-cold-call-that-works-4-steps.html

10 Easy and Cost effective Ways to Brand Your Small Business

Branding and brand identity are important aspects of marketing that a business can benefit from immensely. When it comes to small businesses, branding is put on the back burner because of the high marketing costs involved.

Read tips here
http://www.morebusiness.com/10-easy-and-cost-effective-ways-to-brand-your-small-business?utm_source=MailerMailer&utm_medium=email&utm_content=Read+here.&utm_campaign=5+Successful+Entrepreneurs+and+Their+Work+Habits

19 Email Deliverability Terms Every Marketer Should Know

Posted by Jenn Yorke

"Keeping up with the growing number of email terms can be as tiring as embarking on an obstacle course. So to help you stay up-to-date with the most critical—and sensitive—email marketing information, we’ve put together a list of 19 deliverability terms you should know. This blog post will enrich your email marketing vocabulary and equip you for stellar team discussions and marketing presentations."

Read article here
http://blog.hubspot.com/blog/tabid/6307/bid/31964/19-Email-Deliverability-Terms-Every-Marketer-Should-Know.aspx

Free Target Market Guide (Download)

Got a totally free, non-opt-in, excellent, yep excellent, 19 page report, about how to come up with attention getting and targeted content for any niche market. No opt-in, and it's not an affiliate link, or anything. Just good free, unique, useful content.

Get the report here
http://contentrix.com/target-download.html

10 Ways to Distribute Your Content and Extend Your Brand

10 Part Slideshow -

A positive experience with your brand lingers with those who encounter it. These 10 quick tips encourage you to share liberally and make it easy for others to find, use, and distribute your content... all the while subtly increasing your brand's influence online.

Read more and see slideshow here
http://www.marketingprofs.com/pics/2011/5227/10-ways-to-distribute-your-content-and-extend-your-brand-slideshow?adref=nlt061011

Free Ecourse: 7 Steps to Natural Selling

Network Marketers and Direct Sellers...

"Free Ecourse Shows How to Make Objections, Rejection and High Attrition a Thing Of The Past"

Here’s some of what’s in the e-course…
- What really causes rejection and objections.
- Why building your Network Marketing business based on solid principles, and not techniques and systems, will eliminate rejection and attract people to you.
- Knowing the critical difference between focusing on your Purpose or your Personal Agenda, and how it can change your outcome… every time!
- The Power behind Asking Questions.
- The Magic of Listening and how it alone will draw people to you like a magnet
- How to allow people to persuade themselves to look at your Network Marketing business and products
- And much, much more!!

View more details here
http://www.naturalselling.com/ecourse.html

Sign up here
http://www.naturalselling.com/cgi-bin/cgiwrap/nsoliver/htmlos.cgi/pages/bin/cart.html?prodid=F101

Seven Marketing Principles

© 2004 Joel Sussman, president Optimal Marketing Communications

"Focus on These Seven Marketing Principles to Attract More Business and Close More Sales"

Read tips here
http://www.ryze.com/posttopic.php?topicid=395628&confid=1022

How to Lose a Customer in 5 Ways

by John Jantsch

Getting a customer is hard work. Keeping them, or more importantly turning them into repeat and refer customers, requires an equal amount of strategic thinking and tactical action, but it’s where the real business building momentum is generated.

Read article here
http://www.openforum.com/idea-hub/topics/marketing/article/how-to-lose-a-customer-in-5-ways-john-jantsch

10 Essential Rules for Brands in Social Media

by Taddy Hall
The 1% Rule and How to Make It Work for You

These days everyone seems to have advice about how to run your social media marketing program. There are so many tips floating around, it's hard to know what truly essential strategies you should follow to effectively use social media to build your business.

Read his rules here
http://adage.com/digitalnext/post?article_id=142907

Five Steps for Giving Productive Feedback

by Scott Halford

"While giving and receiving feedback can be a delicate process, there's no doubting its value in helping to identify issues and solve them. Business owners should manage feedback in a positive way so that it can do what it's intended to do: Help improve and grow your business..."

Read article here
http://www.entrepreneur.com/article/219437

Seven Tips for Building Customer Loyalty

by Micah Solomon

Loyal customers can be an important driver of sustainable business growth. They're usually much less price-sensitive, can be nearly immune to competitive entreaties, and can become a powerful marketing arm, going out of their way to promote and defend your company online and off -- for free.

Read tips here
http://www.entrepreneur.com/article/219475

How to Narrow Your Target Market

by Tim Donnelly

The process of finding a target market and narrowing your company's focus to appeal to it directly often trips up new businesses, who find it difficult to turn down business opportunities when they arise.

Read article here
http://www.inc.com/guides/201104/how-to-narrow-your-target-market.html?partner=newsletter_Success

Online Retail: Getting the Right Product in Front of Your Customers

By Vijay Chittoor

Our focus will be around looking at technologies that help consumers find the right product easily as well as help retailers put the right merchandise in front of customers. While most of these technologies trends apply to a wide spectrum of applications, their impact on online commerce deserves a special mention. Many of these technologies have been around for a while, but it's only now that they are gaining wide adoption.

Read article here
http://technology.inc.com/internet/articles/201002/chittoor.html?partner=newsletter_Sales