Social Media Marketing Rules

Part of the Social Media Marketing For Dummies Cheat Sheet

Marketing through social media platforms isn't quite the same as traditional marketing. Here are some rules that can help you conduct a successful social media marketing campaign.

Read info here
http://www.dummies.com/how-to/content/social-media-marketing-rules.navId-323648.html?cid=dn_article

10 Tweetable Twitter Tips for B2B Marketers

By Jeffrey L. Cohen

Many B2B companies start their social media adoption with Twitter because it seems to be the easiest platform to jump right in without a plan... With that in mind, this post offers 10 helpful tips for B2B marketers who are running the company Twitter account. If you are just starting out, these are good things to know.

Read tips here
http://socialmediab2b.com/2011/08/b2b-twitter-tips-marketer

10 Easy and Cost effective Ways to Brand Your Small Business

Branding and brand identity are important aspects of marketing that a business can benefit from immensely. When it comes to small businesses, branding is put on the back burner because of the high marketing costs involved.

Read tips here
http://www.morebusiness.com/10-easy-and-cost-effective-ways-to-brand-your-small-business?utm_source=MailerMailer&utm_medium=email&utm_content=Read+here.&utm_campaign=5+Successful+Entrepreneurs+and+Their+Work+Habits

SEO 3 Part Series

SEO Series Part 1: Content and Meta Tags
http://www.ryze.com/postdisplay.php?confid=1846&messageid=3497898

SEO Series Part 2: Link Building and Social Media
http://www.ryze.com/postdisplay.php?confid=1846&messageid=3499171

SEO Series Part 3: Search Engine and Directory Submission
http://www.ryze.com/postdisplay.php?confid=1846&messageid=3500297

Three Backlinking Mistakes to Avoid

"A strong SEO program relies on backlinks—links to your website from external sources. "Those backlinks signal to search engines how influential and relevant your business is online," writes Chris Sheehy in an article at MarketingProfs...In other words, backlinks enhance your online visibility and give you an edge on the competition."

Read article here
http://www.marketingprofs.com/short-articles/2562/three-backlinking-mistakes-to-avoid?adref=NsmM2512

Keeping Loyal Customers Loyal

"The long-term goal for most marketers out there is to gain customers and successfully keep them coming back for more," writes Kristen Gregory at the Bronto blog...That's where loyalty programs come into play—and for email marketers, they fall into two general categories..."

Read article here
http://www.marketingprofs.com/short-articles/2541/keeping-loyal-customers-loyal

Top 10 Small Business Marketing Tips

By definition, marketing is used to educate, inform, and promote the products and services of a company. Marketing is a critical piece of any company's business plan, as it helps to connect current clients and prospective customers with your company and increase the likelihood that they will make a purchase. Here are some tips you can use to improve your own small business' marketing plan..

Read article here
http://www.morebusiness.com/top-10-small-business-marketing-tips?utm_source=MailerMailer&utm_medium=email&utm_content=Top+10+Small+Business+Marketing+Tips&utm_campaign=Top+10+Small+Business+Marketing+Tips

19 Email Deliverability Terms Every Marketer Should Know

Posted by Jenn Yorke

"Keeping up with the growing number of email terms can be as tiring as embarking on an obstacle course. So to help you stay up-to-date with the most critical—and sensitive—email marketing information, we’ve put together a list of 19 deliverability terms you should know. This blog post will enrich your email marketing vocabulary and equip you for stellar team discussions and marketing presentations."

Read article here
http://blog.hubspot.com/blog/tabid/6307/bid/31964/19-Email-Deliverability-Terms-Every-Marketer-Should-Know.aspx

How to Make a Tradeshow Profitable

by Vanessa Merit Nornberg

"...there are a lot of companies that exhibit at this show which don’t do as well as we do—yet they have paid the same money, and often times, a lot more, to be there. When they return home, I imagine they lament that it was not a good show for them and worry about how they are going to recoup their expenses..."

Read more here
http://www.inc.com/vanessa-merit-nornberg/how-to-make-a-trade-show-profitable.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+inc%2Fheadlines+%28Inc.com+Headlines%29&utm_content=Yahoo!+Mail

How to Promote Your Business Online for Free

by Dorie

Part 1:General Listings
http://www.bestlegalmarketing.com/seo/how-to-promote-your-business-online-for-free-part-1-general-listings

Part 2: Website Promotion Tools
http://www.bestlegalmarketing.com/seo/promoting-your-business-online-for-free-part-2-website-promotion-tools

Part 3: Free Online Directories & More
http://www.bestlegalmarketing.com/seo/promote-your-business-online-for-free-part-3-free-online-directories-more