Monday, July 23, 2012

Keeping Loyal Customers Loyal

"The long-term goal for most marketers out there is to gain customers and successfully keep them coming back for more," writes Kristen Gregory at the Bronto blog...That's where loyalty programs come into play—and for email marketers, they fall into two general categories..."

Read article here
http://www.marketingprofs.com/short-articles/2541/keeping-loyal-customers-loyal

Thursday, July 5, 2012

Top 10 Small Business Marketing Tips

By definition, marketing is used to educate, inform, and promote the products and services of a company. Marketing is a critical piece of any company's business plan, as it helps to connect current clients and prospective customers with your company and increase the likelihood that they will make a purchase. Here are some tips you can use to improve your own small business' marketing plan..

Read article here
http://www.morebusiness.com/top-10-small-business-marketing-tips?utm_source=MailerMailer&utm_medium=email&utm_content=Top+10+Small+Business+Marketing+Tips&utm_campaign=Top+10+Small+Business+Marketing+Tips

Friday, June 29, 2012

19 Email Deliverability Terms Every Marketer Should Know

Posted by Jenn Yorke

"Keeping up with the growing number of email terms can be as tiring as embarking on an obstacle course. So to help you stay up-to-date with the most critical—and sensitive—email marketing information, we’ve put together a list of 19 deliverability terms you should know. This blog post will enrich your email marketing vocabulary and equip you for stellar team discussions and marketing presentations."

Read article here
http://blog.hubspot.com/blog/tabid/6307/bid/31964/19-Email-Deliverability-Terms-Every-Marketer-Should-Know.aspx

Monday, June 18, 2012

How to Make a Tradeshow Profitable

by Vanessa Merit Nornberg

"...there are a lot of companies that exhibit at this show which don’t do as well as we do—yet they have paid the same money, and often times, a lot more, to be there. When they return home, I imagine they lament that it was not a good show for them and worry about how they are going to recoup their expenses..."

Read more here
http://www.inc.com/vanessa-merit-nornberg/how-to-make-a-trade-show-profitable.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+inc%2Fheadlines+%28Inc.com+Headlines%29&utm_content=Yahoo!+Mail

Wednesday, May 30, 2012

Monday, May 21, 2012

Marketing Your Product with Free Advertising

by Liane

Creating a product (or a service) is a tough job. Not only do you have to, obviously, create it, you also have to ensure that it will land on a pre-defined market and end to be profitable. If product creation is the hardest part, the second hardest will probably spreading the word out or what we commonly call these days as marketing.

Read post here
http://seo-hacker.com/marketing-product-free-advertising

Tuesday, May 15, 2012

Free Course: Creating Fat Content for 2011 (PDF)

The course comes as a PDF file, which means you have to have software to read PDF files. Your computer probably came pre-installed with Adobe reader, but an excellent free alternatives is Foxit reader.

Feel free to give this course away to anybody you think might benefit from it. Just send them the URL of this page.

View details here
http://ezseonews.com/creating-fat-content-for-2011

Saturday, May 12, 2012

FREE Webinar for Simple Online Marketing that Works

Courtesy of TeamMom member, LaTara Bussey Ham-Ying

"7 Ways To Simplify Your Message and cause IMPACT for Profit"

Are You Trying Too Hard To Sell Your Message? Stop Selling It! SIMPLIFY IT! Join Me May 31 at 8pm EST For A FREE Tele-Seminar.

View details or to sign up, click here
http://www.latarahamying.com/free-webinar-for-simple-online-marketing-that-works/

Thursday, May 10, 2012

Promotional Ideas for a Business

by Contributing Writer, Demand Media

"A promotional campaign will help give exposure to your business and will help draw the public to boost sales...Promotional campaigns are thus great tools to use for small business with limited funds, if you choose the right promotional ideas."

Read article here
http://smallbusiness.chron.com/promotional-ideas-business-588.html