Tuesday, August 2, 2011

The 7 Harsh Realities of Social Media Marketing

by Sonia Simone

"....So in honor of Dan Kennedy, who sometimes styles himself as the “Professor of Harsh Reality,” I thought I’d talk today about some of the not-so-kumbaya aspects of social media marketing."

Read her tips here
http://www.copyblogger.com/harsh-social-media-marketing

Tuesday, July 26, 2011

How to Lose a Customer in 5 Ways

by John Jantsch

Getting a customer is hard work. Keeping them, or more importantly turning them into repeat and refer customers, requires an equal amount of strategic thinking and tactical action, but it’s where the real business building momentum is generated.

Read article here
http://www.openforum.com/idea-hub/topics/marketing/article/how-to-lose-a-customer-in-5-ways-john-jantsch

Sunday, July 24, 2011

21 Offline Marketing Ideas for Your Online Business

by Terri Seymour

A lot of us work hard to promote our online business but one thing we might forget is that we can get a lot of traffic by promoting offline as well. Following is a list of ideas you can use to promote your online business, offline.

Read her ideas here
http://www.powerhomebiz.com/News/102009/offline-marketing.htm

Thursday, July 14, 2011

5 Tips To Improve Conversion On B2B Landing Pages

Getting a prospect to your website is only half the battle. Successful B2B search marketing programs must also focus on the “post-click” experience. Here are five proven ways to improve B2B landing pages and increase your search marketing conversion rate.

Read tips here
http://tinyurl.com/6577qd9

Monday, July 11, 2011

10 Essential Rules for Brands in Social Media

by Taddy Hall
The 1% Rule and How to Make It Work for You

These days everyone seems to have advice about how to run your social media marketing program. There are so many tips floating around, it's hard to know what truly essential strategies you should follow to effectively use social media to build your business.

Read his rules here
http://adage.com/digitalnext/post?article_id=142907

Saturday, July 9, 2011

3 Ways You Can Drive More Sales With Social Networks

Building a strong social media platform for your small business can help you gain more customers and ultimately make more sales. Find out what you can do with social media in order to drive more sales to your business.

View article page here
http://www.morebusiness.com/social-media-tools

Sunday, July 3, 2011

Eight Tips to Boost Your Business' Bottom Line

by Carol Tice

"A thriving business should be throwing off more cash as it matures and entrepreneurs learn more about how to manage their business. Growth shouldn't come at the expense of profits, either. What can you do to get profits growing again? Profit-management expert Patricia Sigmon, author of Six Steps to Creating Profit, offers her six tips below, and I've added a couple of my own.."

Read more here
http://www.entrepreneur.com/blog/219398

Tuesday, June 28, 2011

Five Steps for Giving Productive Feedback

by Scott Halford

"While giving and receiving feedback can be a delicate process, there's no doubting its value in helping to identify issues and solve them. Business owners should manage feedback in a positive way so that it can do what it's intended to do: Help improve and grow your business..."

Read article here
http://www.entrepreneur.com/article/219437

Monday, June 27, 2011

Is Tradeshow Marketing Dead? 12 Tips to Resuscitate a Classic Lead-Gen Tactic

by Bob Hebeisen

In this article, you'll learn...
* 12 steps to getting results from your next tradeshow
* How to effectively plan and execute your tradeshow strategy at each stage

Read article here
http://www.marketingprofs.com/articles/2011/5301/is-tradeshow-marketing-dead-12-tips-to-resuscitate-a-classic-lead-gen-tactic?adref=nlt062311