Thursday, July 23, 2009

5 Strategies for Maximizing Search and Email Marketing

By Ram Krishnamurthy and Brad Neelan

In today’s challenging economic environment, marketers and advertisers are looking at different ways to maximize the return on their marketing and advertising spend. Due to the emphasis on ROI, more companies will be using a direct response channel like email marketing and search marketing to drive measurable results in 2009 and beyond.

Read article here
http://www.insidecrm.com/features/maximizing-search-email-marketing-060109

Saturday, July 18, 2009

Social Bookmarking And Your Marketing

Unlike the bookmarking sites of old, today’s sites allow people to openly share their bookmarks which is where the ’social’ bookmarking comes in. People can build their own lists that exist as a web page and others can come view the page. But what’s so exciting about that? For one, people can discover websites without searching. Searching as you well know is one of the most used methods for discovering information and websites but it does have it’s problems.

Read this article here
http://techbasedmarketing.com/cutting-edge/social-bookmarking-and-your-marketing

Tuesday, July 14, 2009

Strategy & Leadership Articles

Compiled list of at least 9 pages that cover a wide variety leadership, team building, etc topics.

View main page here
http://nyreport.com/index.cfm?fuseaction=Page.viewPage&pageId=268&parentID=252

5 Blogs That Can Help Your Sales

By Nigel Edelshain

When you are busy finding prospects and making sales, it is difficult to find the time to network with peers or learn new techniques. If you only have a few minutes to spare, check out these five blogs for useful, quick tips.

Read article here
http://nyreport.com/index.cfm?fuseaction=Feature.showFeature&FeatureID=590

"Stealth Marketing" 3 Part eCourse Series

Provided by Dr. Noel Swanson

The Internet is the "Information Highway". Folks are logging onto the Internet to look for information -- plain and simple. It's your job to provide them with this information if you're going to have any success online. I just cannot stress enough the importance and the overall benefits you'll receive from being able to create some quality, entertaining articles (and content) on your own so...Just do it!

View Lesson 1 -
http://www.uberarticles.com/Stealth-Tactics/stealth-tactic-1.htm


How To Submit Your Articles To Article Banks, Ezine Directories And Publishers To Grab Immediate Traffic To Your Website. Before you pitch your articles to anyone, you must read their guidelines carefully! Failing to follow the set guidelines for posting/submitting your article will usually end with straight out rejection.

View Lesson 2 -
http://www.uberarticles.com/Stealth-Tactics/stealth-tactic-2.htm


In today's lesson, we're going to talk a little bit more about the sheer power of quality content and article submission. Plus, I'm going to give you a list of resources that you'll never want to be without. These resources are the "creme-de-la-creme" for submitting your articles across the Internet. In addition, I'm going to give you an example of a well-crafted email that you'll want to pay close attention to for your own use when contacting ezine publishers to request your articles be included in their ezine.

View Lesson 3 -
http://www.uberarticles.com/Stealth-Tactics/stealth-tactic-3.htm

Best and Worst Practices Social Media Marketing

by Lee Odden

Great visual charts, creative input on the growing trend of Social Media and how it effects the marketing practices of emerging companies, sales and growth.

Read his article here
http://www.toprankblog.com/2009/02/best-worst-practices-social-media-marketing

Monday, July 13, 2009

Write a Marketing Plan

[Sample Plan Idea]

by Leslie Godwin, MFCC

How to Successfully Market a Service or Other Niche Business, and Enjoy the Process... Do you need to write or revise your marketing plan? Before the holiday season is an ideal time for most of us to plan for the year to come.

Read article here
http://www.businessknowhow.com/startup/sampmark.htm

10 Tips for Winning Sales

by Jill Konrath

Several good ideas on how to pull in customers and create profitable sales!

Read her tips here
http://www.businessknowhow.com/marketing/winsales.htm

Business Management Library

Reource -> Management

Explore over 3,000 business management articles, white papers and case studies addressing Performance Management, Financial Management, Business Intelligence, IT management, and other critical business management issues.

Click here to view resource
http://www.bettermanagement.com/library/default.aspx

What Is Marketing?

Brought to you by Morning Star Multimedia

The foundation for any business is a steady stream of customers and clients who will pay you for your products and services. Customers and clients equal cash flow, and cash flow is what keeps your business alive. So how do you find people willing to buy what you are selling? The answer is marketing. Marketing is more than just advertising or selling. It is everything you do to get and keep clients.

Read article here
http://www.morningstarmultimedia.com/what-is-marketing