Branding and brand identity are important aspects of marketing that a business can benefit from immensely. When it comes to small businesses, branding is put on the back burner because of the high marketing costs involved.
Read tips here
http://www.morebusiness.com/10-easy-and-cost-effective-ways-to-brand-your-small-business?utm_source=MailerMailer&utm_medium=email&utm_content=Read+here.&utm_campaign=5+Successful+Entrepreneurs+and+Their+Work+Habits