"Stealth Marketing" 3 Part eCourse Series

Provided by Dr. Noel Swanson

The Internet is the "Information Highway". Folks are logging onto the Internet to look for information -- plain and simple. It's your job to provide them with this information if you're going to have any success online. I just cannot stress enough the importance and the overall benefits you'll receive from being able to create some quality, entertaining articles (and content) on your own so...Just do it!

View Lesson 1 -
http://www.uberarticles.com/Stealth-Tactics/stealth-tactic-1.htm


How To Submit Your Articles To Article Banks, Ezine Directories And Publishers To Grab Immediate Traffic To Your Website. Before you pitch your articles to anyone, you must read their guidelines carefully! Failing to follow the set guidelines for posting/submitting your article will usually end with straight out rejection.

View Lesson 2 -
http://www.uberarticles.com/Stealth-Tactics/stealth-tactic-2.htm


In today's lesson, we're going to talk a little bit more about the sheer power of quality content and article submission. Plus, I'm going to give you a list of resources that you'll never want to be without. These resources are the "creme-de-la-creme" for submitting your articles across the Internet. In addition, I'm going to give you an example of a well-crafted email that you'll want to pay close attention to for your own use when contacting ezine publishers to request your articles be included in their ezine.

View Lesson 3 -
http://www.uberarticles.com/Stealth-Tactics/stealth-tactic-3.htm

Best and Worst Practices Social Media Marketing

by Lee Odden

Great visual charts, creative input on the growing trend of Social Media and how it effects the marketing practices of emerging companies, sales and growth.

Read his article here
http://www.toprankblog.com/2009/02/best-worst-practices-social-media-marketing

Write a Marketing Plan

[Sample Plan Idea]

by Leslie Godwin, MFCC

How to Successfully Market a Service or Other Niche Business, and Enjoy the Process... Do you need to write or revise your marketing plan? Before the holiday season is an ideal time for most of us to plan for the year to come.

Read article here
http://www.businessknowhow.com/startup/sampmark.htm

10 Tips for Winning Sales

by Jill Konrath

Several good ideas on how to pull in customers and create profitable sales!

Read her tips here
http://www.businessknowhow.com/marketing/winsales.htm

Business Management Library

Reource -> Management

Explore over 3,000 business management articles, white papers and case studies addressing Performance Management, Financial Management, Business Intelligence, IT management, and other critical business management issues.

Click here to view resource
http://www.bettermanagement.com/library/default.aspx

What Is Marketing?

Brought to you by Morning Star Multimedia

The foundation for any business is a steady stream of customers and clients who will pay you for your products and services. Customers and clients equal cash flow, and cash flow is what keeps your business alive. So how do you find people willing to buy what you are selling? The answer is marketing. Marketing is more than just advertising or selling. It is everything you do to get and keep clients.

Read article here
http://www.morningstarmultimedia.com/what-is-marketing

Leadership Mythology

by Gregory P. Smith

Leadership is about getting things done and helping people reach their potential. Unfortunately, many organizations do a pitiful job helping people reach their potential. One reason for this is old-fashioned, out-dated leadership concepts. Here are five leadership myths that could be holding your company back...

Read article here
http://www.businessknowhow.com/growth/mythology.htm

Marketing Conversations and Conversation Stoppers

by Nina Ham

Where many marketing conversations get off-track are the ones you have with yourself, before you even pick up the phone or initiate the handshake. As independent professionals, usually at the helm of solo businesses, we sometimes find ourselves facing daunting internal obstacles as we try to begin our day’s marketing activity.

Read article here
http://www.businessknowhow.com/marketing/conversation.htm

3 Part Tutorial on Click Thru Marketing....

"No-Hype Click Thru Marketing System"
Copyright © 2001-2004 - Dan Moses

PART I -
"So what is Click Thru Marketing, you ask?
Click Thru Marketing: Marketing a service or product over the Internet to generate visitors to view your web page by way of click exchange programs.

The concept of click thru marketing is very simple. There are sites on the Internet, called click thru programs. People join these click thru programs and become part of what I like to call a click thru "community."

Continue reading Part I here
http://clickthrumarketing.com/tutorial1.html



PART II -
"What is a Conversion Rate?
Before I can go any further I need to make sure you have a firm understanding of what a Conversion Rate is.

Conversion Rate: The single most important piece of information that you can track."

Continuing readind Part II here
http://clickthrumarketing.com/tutorial2.html



PART III -
Quick Review: What have we covered so far?
1. Click Thru Marketing
2. Targeted traffic and why is it so important.
3. We discovered that it's possible to generate thousands of residual traffic hits.
4. What is a Conversion Rate?
5. We discussed what Click Thru Programs are the best and why.

Next, we will be covering these questions...
-What tool should I use to stop pop-up windows? What is the best time to surf?
-How do I choose a quality click thru program?
-Which three Click Thru Programs combined will achieve the most traffic?

Finish reading this final part of this tutorial here
http://clickthrumarketing.com/tutorial3.html

Your Marketing Plan

by From Apryl Duncan, for About.com

Think of how much advertising you run into every day. Magazine ads, television, radio...in some places you'll even find advertising in bathroom stalls! You must make a marketing difference. You need a strategy. You have to be distinct. So just how do you stand out from the competition? It's a long, well-thought out process. And it begins with your marketing plan.

Read her tips here
http://advertising.about.com/od/planning/a/marketingplan.htm